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Customer service & advice: call 0845 527 1658 or email support@lubera.co.uk

Lubera loves gardening – and talks about it

As breeders, we are used to working with “genes”. And as a breeder and founder, I am convinced that even companies somehow have very specific genes: The way they operate or the way they solve problems (or not); companies have a particular style how the business is run. And maybe it is also a long-term consequence of my studies of German and literature that definitely belongs to Lubera’s genes: We not only want to garden, but we also want to talk with pleasure and joy about it, to discuss and communicate.

Discussions with gardeners at the 2013 open house at Lubera in Buchs

Marketing fruit and berry plants as well as all other garden plants and gardening products arises all by itself. It results from the breeding, from the production and from the stories that we know to tell.

This side of Lubera has been expressed for 10 years in our catalogue, which has always been a plant guide; it is now even more pronounced with the development of our internet activities in the last eight years. Lubera.com in German-speaking areas and Lubera.co.uk are not just garden shops, but they are also gardening platforms. Our video activities, with 1500 German garden videos at www.gartenvideo.com and 250 English videos at www.youtube.com/luberacouk are targeted in the same direction. We let ourselves be infected by your enthusiasm for gardening – and then we give it right back!

Markus Kobelt, founder and breeder of Lubera

 

 

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